This in-house photo shoot effectively captured all 12 individual products, five of which are listed below. The products are either displayed individually, in pairs – to make a specific product stand out or all together showcased in a minimal colourway that unites the collection. Each product was shot with precision, highlighting the branding, while maintaining a consistent visual tone. The setup featured clean tonal coloured backgrounds to keep the focus on the products, ensuring they stood out while complementing the brand’s aesthetic. The final images were optimized for both print and digital platforms, ready for seamless integration across internal presentations, social media, and marketing materials.
Role: Senior Art Director
Elias Fredin 