ATG wanted to show the players, who really love the sport of horse racing and portray the real stars of it, the biggest names at the races in a hero-like way. Working with ”ATG Stjärnhästar” includes research, mood boarding, planning, photographer assistance and location setup plus more hands on tasks as selecting and editing photos, adjusting for various outlets etc.
Role: Art Director
This case were nominated as “Bästa Kampagn”, Inhousegalan 2017.
See & read more below.


















